“Safety Culture” needs a Shave: Get Talking    

The term "Safety Culture" has become like the term "Engagement" in popular management writings.  There is no common agreement on the term.

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We are left with (mis)interpretations of terms like “Safety Culture”, which lead to haphazard attempts at changing organizations toward improvement.  Thus, the term has been begun to diffuse into meaninglessness like so many good-ideas-turned-fad before.  This is too bad because the real concept of Safety Culture is profound and can lead to significant improvements.

I'm a Psychologist so I'm used to being around terms constructed to describe things that are not concrete.  The term "Culture" has been over studied in Industrial/Organizational Psychology and all we were left with was an argument over the difference between "Culture" and "Climate".  Even as a Psychologist, I had a big problem getting my arms around what a "Culture" is.  For me the best definition was putting a swab of spit in a petri dish and see what grows.

However, as a Behavioral Psychologist, parsimony is the goal.  We shave away the fluff from terms like "Safety Culture" using Occam's Razor and we end up with an extensively more useful concept.

Definition of Occam's Razor:
"Entities should not be multiplied unnecessarily. The simplest of competing theories be preferred to the more complex. Explanations of unknown phenomena be sought first in terms of known quantities"                                                                  -- Merriam-Webster Dictionary


Let's try this simple definition on for size:  Safety Culture is how people talk to each other      and how that talking impacts safety behaviors

Consider the employee telling another about a short cut to a task that involves risk - the culture influences risk. 

Consider a supervisor who emphasizes speed in getting a piece of equipment back on line - the culture influences risk. 

Consider a leader who tells subordinates to push the equipment upgrades off for yet another year to save costs - the culture influences risk. 

 

Alternatively, when an employee takes a moment to alert another employee when they are taking a risk - the culture influences safety. 

When a supervisor asks his work team about the potential hazards in a job and discusses the safe behaviors that mitigate the hazards - the culture influences safety. 

When a leader asks his subordinates about the safety implications of budget decisions - the culture influences safety.

Note that this happens through all levels of the organization and is not neccessarily top-down or bottom-up.  It can be motivated with programs like People-Based Safety where the whole point is getting employees to talk to each other about risk.  There are solid management programs like LEADS that focus on leadership verbal behaviors. 

Note also that Safety Management Systems are just formalized methods of communication: 

•  Minor Injury/Close Call reporting = talking about incidents that happened instead of hiding them;

•  Safety Procedures = written talking about safe behaviors on a job;

•  Training = talking, alot;

•  Discipline = telling employees the consequences of their actions; etc... 

The question here is: how effectively are these systems talking to your employees and managers?

The Verbal Behaviors that can create a positive Safety Culture are reinforced just like any other behavior.  You reinforce when people talk about safety, report minor incidents, and point out risk, these behaviors increase.  When these verbal behaviors increase, they happen more in the work site.  When more safety talking occurs then more people will try it themselves, modeling those who do.  They, in turn, will get reinforced by this emerging Safety Culture and the safety talking builds and builds. 

Most importantly, data shows that talking to someone about safety can help change their behavior... But most, most importantly, talking to someone about safety makes it 2X more likely that you’ll change your own behavior.

Why mess with a messy concept of Safety Culture.  Instead, cut the fat and recognize Safety Culture for what it is... people influencing each other by talking.  With this recognition comes a definition we can do something with, something we can operationalize into useful tactics to reduce injuries.

So “Talk the Talk”!


Plurality must never be posited without necessity

         William of Ockham (1285-1349)





Comments:

Good you are working to address the noise embedded in this topic. 

I know you may already agree with this but actually culture seems to me more than words spoken —context and contingency (spoken/written and unspoken/unwritten rules of conduct in particular environs, reinforced or punished by systems, processes  and/or people over time—an ADI definition that works well for our needs)—on what can appear as seemingly random consequences to create the mystery of  ‘culture’ as many non-behavior analysts perceive it (like the Force being with us),  but if examined, operating in predictable ways.  Keeping the  climate and culture thing straight was always weird, but culture/climate are larger frames worthy of behavior analysts grabbling with to reduce the noise that currently surrounds them (climate is downright fun—and we have some great ways of behavioralizing that with a good behavior-based assessment of climate’s piece parts—we rarely are asked to do a climate survey or analysis).  Safety Culture/Climate from a behavioral perspective needs our full attention (behavioral systems to establish different consequences, leader ‘words’ to change the initial setting events, individual and group behavior patterns, etc.)—otherwise it seems for many ‘beyond our control’ and yet controls by myth as to how leaders and others interpret the ‘why’ of what  people say and do (e.g., our lovely, awful culture allows nothing else).

Ockham’s Razor is a nice touch for us all—especially for me J

Darnell Lattal, Ph.D.

PRESIDENT & CEO

ADIAubrey Daniels International

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